Your Meeting Is Scheduled

Welcome to Skayle 360, and thank you for scheduling time to explore our SCALE UP growth training with our Lead Trainer, Chris Ciunci. To your right, you'll find an informative video that delves deeper into what the SCALE UP program offers and how it can catalyze your journey towards achieving your goals. We also encourage you to scroll down and click on a couple of the video snippets from past training sessions. Scroll down even further and you'll learn more about each of the 4 SCALE UP modules. These insights will help prepare you for a productive discussion in your upcoming zoom call with Chris.

Play Video


Dive into our curated selection of training video snippets below to hear from our past SCALE UP training sessions. Click and listen to these moments of learning and see firsthand the impact our program can have on your journey.


Below you will find the course syllabus for each of the four training modules. Each module builds on the one prior, with each module containing practical, actionable content that will ensure you are on the cutting edge of today's small business landscape.

Module 1

Business Planning

Business Planning

  • Crafting Your Unique Selling Proposition (USP)
  • Understanding the Golden Circle
  • Defining Your Core Values
  • Assessing client satisfaction with your company
  • Becoming Client-Centric
  • Developing Your Strategic Plan
  • Building Company Scorecards
  • Developing A Robust Marketing Strategy

Module 2

Building Your

Building Your Team

  • Building a Strong Company Culture
  • Developing a Retention Strategy for Key Employees
  • Strengthening the Role of HR
  • Overcoming the Growth Killer – Unproductivity
  • The 5 Whys
  • The 5 Dysfunctions of a Team
  • Leading By Example
  • Embracing Radical Candor

Module 4

Leveraging AI

Leveraging AI

  • Putting in place the systems, processes, and technology needed to scale
  • Understanding artificial intelligence (AI) tools and platforms to gain a competitive advantage
  • Integrating proven business processes to achieve growth and simplify your execution of strategy
  • Applying AI throughout your company to achieve scale
  • Building an AI-centric lead generation machine
  • Developing outbound sales campaigns leveraging AI

Module 3


Lead Generation

  • Developing a robust marketing and sales strategy
  • Crafting an ideal customer profile (ICP)
  • Developing a differentiated brand and message
  • Crafting an optimal, ROI-centric multi-channel marketing engine for driving top-of-funnel leads
  • Building an inside sales engine to maximize lead conversion and drive new opportunities
  • Leveraging the appropriate marketing and sales tools to drive growth